
Rugged Jobs
Dell

Dell x Little Chonk
Who knew Dell made peripherals? Apparently no one. So we partnered with a multi-million dollar corgi to get the word out.
In a single workday, Bryan—CEO of dog backpack company Little Chonk and human behind @madmax_fluffyroad (1.3mil followers)—wears 10 different hats. He's juggling creativity, productivity, and management all at once, using Dell accessories wherever he goes.
AD: Seth Schreiber
CD: Emily Grube
ECD: Joel Davis
Product messaging, Creative strategy, Partnership development, Concept, Pitching to stakeholders, Script, Product features, On-set production

Dell x Farmwave AI
Yes, I am from the yeehaw state of Texas. But honestly, no, I was not aware farming was this technologically advanced. The next generation of farmers uses AI make makemicro adjustments that will blow your mind. Farmwave AI helps account for every seed, across every season. Dell and Farmwave are truly growing better farmers, and we gathered three generations of the Hinkel family to tell the story.
ACD: Luke Woody
CD: Dominick Walker
Story arc, Concept, Pitching to stakeholders, Interview, Transcript editing, Social concepting
Who knew Dell made peripherals? Apparently no one. So we partnered with a multi-million dollar corgi to get the word out.
In a single workday, Bryan—CEO of dog backpack company Little Chonk and human behind @madmax_fluffyroad (1.3mil followers)—wears 10 different hats. He's juggling creativity, productivity, and management all at once, using Dell accessories wherever he goes.
AD: Seth Schreiber
CD: Emily Grube
ECD: Joel Davis
Product messaging, Concept, Pitching to stakeholders, Script, Product feature storytelling


Dell x Little Chonk
Snackable Social



